Strategic Learning and Experience Designer | London | Portfolio (WIP)

"Answers are easy. It's asking the right questions which is hard." Doctor Who: The Face of Evil [14.4] 1977

Summary

👋 I'm a Learning Experience & Product Designer who has spent the last 10+ years making digital learning fun and friendly. Think of me as the person who turns complicated tech into something that feels as natural as your favourite app.

What makes me unique? I've got this knack for seeing things from unexpected angles, which helps me create experiences that just "click".

Here's what I love doing:

• Designing inclusive educational and enrichment experiences that make multimodal content accessible to diverse learners 🎬
• Developing interactive user journeys with gamification elements to boost user motivation 🎮
• Keeping up with AI tools and best practices to make human experiences sing 🤖
• Making smart decisions using data and user feedback 📊
• Creating smooth welcome experiences that keep people coming back 🚀
• Building vibrant ambassador programs that make learners feel valued and heard 👥
• Developing digital solutions that serve the unique needs of educational and non-profit sectors 🌍

I'm particularly excited about the intersection of media, education, and technology. My experience working with cultural organisations has given me insight into how thoughtfully designed platforms can transform communities for the better. I'm in my happy place when I can tap into my deep passions for film, TV, and music.

Core Competencies

• User-Centred Design

• AI Adoption & Enablement

• Data-driven Iteration

• Wireframing & Prototyping

• Backward Design & Outcomes

• Design Strategy & Vision

• User Journey Mapping

• Digital Platform Experience

• Usability Testing

• Design System Implementation

• AI-first content production & QA

• Research-Informed Decision Making

• Remote Collaboration

• Inclusive Design & Accessibility

• Educational Technology

Professional Experience

Learning Experience Designer & Strategy Lead

Quadmark | London | 2021 - 2026

• Led user-centred redesign of Google Retail Training platform and curriculums, implementing data-driven UX improvements that resulted in an 70+ NPS score and measurable business impact.